There are six planning steps before we transmit our message:

1.       Know the purpose of the message
2.        Visualize your reader ( or listener )
3.        Choose the ideas to transmit
4.        Get all the facts to back to these ideas
5.        Organize your ideas in the most effective order
6.        Revise and proofread

Know the purpose

Before writing you must know the what and why of your writing because it will clear your mind to create what. The purpose may be sale, goodwill, request, inquiry or refusal etc.

Visualize your reader or listener

Your reader or listener is the most important entity in creating your message, so it is better for you to understand your receiver. His background, qualification, education, position and status in the company should be in your knowledge, so that you could be able to create the thing that is required. You should also know his desire, expectations, problems, circumstances and possible reaction to your request. In addition, you should know whether he is superior, subordinate, laborer, professional or technical person, colleague, single or married, man or woman, young or old, new or longtime customer.

Choose the idea

The third thing to choose after deciding the purpose and visualizing the reader, choose the idea to be inserted in the message. The idea to be included in the letter or report depends upon the type of message. Before you start working you should jot down the points to be covered in communication, and then bring them in order of importance and urgency.

Get all the facts

Facts and figures are the heart and soul of the message because it will give the impression of correctness to the listener or reader of your message, so collect it before the creation of message to make it more emphatic, forceful and pithy. To explain facts and figures visual aid may be utilized augmenting the communication.

Organize ideas

Once the ideas have been jotted down they should be properly arranged, rearranged and organized. Disorganized writing reflects a disorganized, illogical, untrained and even weak mind. Failing to organize will foil the objective of the message.

Revise and proofread

Short communications are easy to transmit or dictate without revising or proofreading them. However, detailed and complex writings need revision substantially. The reason is to ensure that the message fulfills all principles of communication. A poorly organized and written message is waste of material and money.

Communication is life and life is communication. It starts with birth and continues till death. The very success of an organization is built upon effective communication. It establishes relationship between the superior and the subordinate, and the quality of relationship revolves around the nature of communication.

The business of an organization is run on interchange of information, plans, ideas, proposals, use of data and conducting discussions, meetings and research which are all different forms of communication.

In an organization the manager has to read, speak, write, listen, observe and supervise that all are media of communication. He uses letters, reports, proposals and memos for written communication.

Business firms must send information about their goods and services to consumers and customers. They do so by advertising, publicity, personal selling and other sales promotional techniques. Managers must know the financial position income and expenditure of their firms. They maintain journals, ledgers, trail balance, worksheets and prepare balance sheets, income statements and budgets. Accounting is an extremely important branch of communication.

Effective communication is the life blood of every organization and a key to success in our business career and our personal life.

Effective communication is vital inside the company because employees can be better motivated and more efficient by it.
Outside the company, a communication to customers, prospective customers, inquirers, suppliers and the public can have a far-reaching effect on the business and goodwill of the company.

A properly organized and arranged letter, telephone call or personal conversation can win back an angry, disgruntled and dissatisfied customer and create goodwill for the company.

In your business career, effective business communication helps you convey your ideas, lead, guide, persuade and motivate your employees. By communication skills you can solve the conflicts between the persons.

Success of the business depends on effective communication. Wars, divorces, disputes, losses and bankruptcies are the result of ineffective or miscommunication. All management problems stem from ineffective communication.

Communication is a key to management effectiveness. Oral, written, formal and informal communications go through many channels and in various directions.

Management needs to communicate policy, instructions, objectives and goals so that all employees will understand and accept them. The final test of all communication is whether it produces the desired results quickly and correctly. Communication is an idea transplant.

There is people to people communication. But also we are continually sending and receiving within ourselves. An artist communicates with himself and others as he pours his inner feelings into some tangible form. The purpose of communication is to bring about a change. It is said that no person can effectively communicate for another person.

Hello Guys,
business communication is said to be the life blood of an organization. it is the most important thing related with the business because miss communication has a very wrong effect on the flourishment and growth of the business.

Communication is the life blood of organization
 

Non Verbal communication and use of body language expression from Deepak Agarwal

this is a video about the husstle and busstle of technology what it is giving us and what taking.

Business Writing